Delta Dugout 2015

MKG | New York City & Atlanta | Role: Assistant Designer

Delta Dugout is a proprietary program that MKG created for Delta Ai Lines in 2010. Its mission is to make baseball fans into Delta fans through promotional events, prizes, and experiences. In 2015, MKG let fans experience the dugout in an entirely new way by popping up a full-scale dugout in the middle of New York City and on a softball field in Atlanta. I was on the Delta team at MKG and I assisted with the design by creating renders and plans of the dugout's locations, and by utilizing brand assets to create promotional materials and environmental graphics.